Toy Story

Unconventional and whimsical, the latest Marie Lichtenberg campaign captures the essence of the collection through oversized, fluffy mascots.
Each of these endearing characters serves as a muse for a distinctive jewelry design, creating images that not only showcase the collection, but also celebrate the individuality of each jewel.

Photographed by the talented Bruno Staub, this collection radiates tenderness and a delightful sense of humor, masterfully conveying the concept through the mascots themselves and their careful curation.
The pictures explore the captivating duality between playfulness and artistic creation, embracing the magnetic pull of opposites, as intricate jewelry details further enrich a harmonious fusion of disparate worlds.

A bear, a chick, Elvis, and an astronaut each embody distinct energies and creative expressions as they wear iconic pieces by Marie Lichtenberg. The designer’s emblematic Locket, the Orb necklace, and box engagement ring can be seen alongside a diamond and ruby Scapular pendant, while a giant mouse wears a horseshoe ring and a Dalmatian sports a diamond Rivière mesh necklace.
The diverse and multifaceted cast includes Fahui Zhuang, Andrea Jadranka, Tim Pearson, Laetitia Thalien, Nima, and Yacine Ferroudj.

The interplay between the various characters and personas infuses the imagery with a compelling implied narrative. Panoramic scenes featuring a variety of animals invite countless interpretations, providing an infinite canvas for contemporary romantics, in a modern interpretation of poetry and irreverence.